Would the European automotive sector remain competitive, efficient, and innovative if data segmentation was significantly restricted in Europe or would they be put at a disadvantage? Take this hypothetical example
By extensively using profiling (or what is called data segmentation), they can:
- gather the right data across the entire customer lifecycle in order to create a single, enterprise view of quality
- detect early potential problems
- know which customer groups are most likely to purchase products and services, and why
- reduce unplanned maintenance and develop sustainable maintenance strategies that minimise production disruptions
In our hyper-connected world, most cars on the road today are connected to the Internet to some degree, with newer vehicles being increasingly linked to global data networks. These networks enable data to be collected from individual vehicles in various jurisdictions and, in many cases, transferred to a single global processing hub, where it is analysed and stored.
This integrated data architecture can generate prognostic data capable of predicting part failure, real-time safety diagnostics, and crash data that can help improve location-based assistance, accelerate emergency response, and save lives. Besides this, aggregate data collected globally from warranty and repair records permits engineering improvements that enhance safety.